Jay’s musical journey began in Kent, driven by a desire to put his hometown on the map and overcome the challenges of a small market. Inspired by the sounds of hip-hop, early R&B, alternative rock, and live instrumentation, he moved to London and immersed himself in the city’s rap and underground music scenes. Since then, Jay has honed his distinct sound, blending genres to capture raw emotion and connect with his listeners. His innovative production and personal lyrics have earned him a dedicated following and the support of key industry figures, marking him as a rising voice in the UK rap scene.